Everyone wants to have genuine Instagram followers. Right?! If you want to have genuine followers you definitely have to know your niche. So today we’re going to go over some simple steps that will help you with your Instagram, 5 Steps You Can Use to Find Your Instagram and Business Niche.

Have you found your Niche or are you still floundering a bit and trying to find your Business Niche. Your Instagram Niche and Business Niche go hand-in-hand, right? Because, your Niche is what YOU are all about! And guess what… your Niche is not always about what you are selling.

5 Steps You Can Use to Find Your Instagram and Business Niche

We all want the right followers for our Instagram account, because those are the people that are going to engage the most. They are the people that are going to be attracted to your account since you have things in common with each other, so that is where finding your niche comes in.

Number One: Identify Your Interest and Passions

First things first, to find your Instagram and business niche. How do you like to spend your free time? What do you look forward to doing when you aren’t doing it? What magazines do you subscribe to? What topics do you like to learn about the most? What clubs or organizations do you belong to? 

Number Two: Identify Problems You Can Solve

Secondly, what can you solve? What kind of problems can you solve that could help others? Because, that is what it is all about and also what people like and need! What is your speciality? Do you like to cook, sew, bake…. do people need to be taught your speciality?

Number Three: Of Those Talents and Skills You Enjoy, What Do People Need?

Thirdly, you have to think about what the market needs right now? What can you offer that may be different and genuine to your lifestyle that others may not be offering. Don’t you want to help people with the things that they need…. Need to learn or need to hear by encouragement or inspiration…. whatever the need is, find it and try to fulfill it. 

Number Four: Go With Your Gut and Passion

Next, what drives you and makes you happy? What can you talk about for hours? Passion will kill competition EVERY SINGLE TIME.

What is in your gut that makes you so passionate, makes you want to come to work and get up in the morning?

Number Five: Find Your Target Market

Last thing to do when trying to find your Instagram and business niche…. What kind of people do you attract? Who do you like hanging out with? How old are they? Are they single? Are they married? Are they parents? Your target market is the people that are like you and that you would want to hang out with…. well, because they are like you. Wouldn’t everyone want to hang out with themselves? Wait, do not answer that! 

When asking yourself these questions make sure you are honest with yourself and that you answer them genuinely. Finding your niche is crucial when it comes to your passion and drive. Therefore, it is important to identify it and stick with it once you find it. Your clients, followers, potential clients and potential followers are counting on it.

5 Steps You Can Use to Find Your Instagram & Business Niche

Let’s Chat to Find Your Instagram and Business Niche

Consider all of these things and more when trying to identify your interest and passions while finding your Instagram and Business Niche. If you would like to dive deeper into this topic and others to help your Instagram grow, so you can make more money and reach more people, book a consult with me.

I would love to work with you. Check out what I have to offer by clicking HERE. I am here to help anybody at any price point or if you have been around for 10 years or 10 days. I’m here to help!

You can reach out to me through Instagram or by email (AmandaMiddleton.me) if you have any questions and/or to Book a Consult. I would love to chat about 5 Steps to Find Your Niche with you!

And don’t forget to drop by and visit me on Instagram! I would love to chat with you!

I hope these tips help you find your Instagram and business niche. Let me know how they work on your own Instagram account and business. 

Check out more Instagram Tips at:

3 Types of Content That Create Value for Your Instagram Audience

4 Types of Instagram Content That Converts Well

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